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Marcus Lemonis’s “People, Process, Product” mantra reveals why most businesses fail. This article explores how Resonant Technology Partners mastered the “People” part—contrary to assumptions in IT—and why that matters for San Antonio’s business community.

Inspired by Silicon Valley’s Russ Hanneman, this article explores the dangers of chasing hype over revenue. Whether you're an MSP seeking investors or a San Antonio business building trust, sustainable growth beats pre-revenue fantasy—no matter where you live.